Netvibes presents the Facebook Widget

Hi,

Netvibes has just announced the Facebook Widget.

Now the Netvibers will be able to check their Facebook accounts on the Netvibes page.

On the Content side, Netvibes is using Facebook (as any other external source) to try to increase its own audience: that's fair enough but Facebook does not accept the situation.

In fact, Facebook does not currently allow outsider providers to access their News Feed.

In other words, Facebook won't let you display your News Feed from the front page in your widget (or change your status for that matter.) . Facebook is then retaing its own content to be viewed on its own website.

That way, Facebook increases the traffic on its own site. Facebook future tactic could be to create a Netvibes style platform and offer it to its own audience to keep them there.

The WEB PORTALS 2.0 are coming ...

More infos:

- for Competition from Homepages with Facebook: "To compete with Facebook as a social network, they need to attract third party developers - and quickly."

- for Competition between Facebook and Myspace: "Facebook’s strategy is almost the polar opposite from MySpace. While MySpace frets over third party widgets, alternatively shutting them down or acquiring them, Facebook is now opening up its core functions to all outside developers."